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	<title>Ethical Business&#187; viral marketing</title>
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	<description>Be an Ethical Entrepreneur, Marketer, and Business Builder</description>
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		<title>The Tipping Point: How Little Things Can Make a Big Difference</title>
		<link>http://EthicalBusinessBuilder.com/2010/03/16/the-tipping-point-how-little-things-can-make-a-big-difference/</link>
		<comments>http://EthicalBusinessBuilder.com/2010/03/16/the-tipping-point-how-little-things-can-make-a-big-difference/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 03:08:13 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Ethical Marketing]]></category>
		<category><![CDATA[adam penenberg]]></category>
		<category><![CDATA[Malcom Gladwell]]></category>
		<category><![CDATA[The Tipping Point]]></category>
		<category><![CDATA[the viral loop]]></category>
		<category><![CDATA[viral marketing]]></category>

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		<description><![CDATA[You have to absolutely love books that get you thinking in new and creative ways and Malcom Gladwell&#8217;s book, The Tipping Point: How Little Things Can Make a Big Difference, will do just that&#8230; Particularly if you, in some capacity, work in marketing or perform marketing functions at your business (which should be everyone who [...]]]></description>
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		<title>Internet Marketing for Small Business &#8211; Viral Marketing</title>
		<link>http://EthicalBusinessBuilder.com/2009/12/07/internet-marketing-for-small-business-viral-marketing/</link>
		<comments>http://EthicalBusinessBuilder.com/2009/12/07/internet-marketing-for-small-business-viral-marketing/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 00:53:03 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Ethical Marketing]]></category>
		<category><![CDATA[digg]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[viral marketing]]></category>
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		<description><![CDATA[You have a small business, you don&#8217;t sell anything online, but you realize that whether you sell something directly online or not, most people are still searching the internet to learn about your business and what you have to offer. Beyond that, you&#8217;ve heard a bit about Viral Marketing, Google Adwords, Facebook, Myspace, Digg, Twitter, [...]]]></description>
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		<title>The power of the Viral Loop and Viral Marketing</title>
		<link>http://EthicalBusinessBuilder.com/2009/12/03/the-power-of-the-viral-loop-and-viral-marketing/</link>
		<comments>http://EthicalBusinessBuilder.com/2009/12/03/the-power-of-the-viral-loop-and-viral-marketing/#comments</comments>
		<pubDate>Fri, 04 Dec 2009 01:18:40 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Ethical Marketing]]></category>
		<category><![CDATA[adam penenberg]]></category>
		<category><![CDATA[bebo]]></category>
		<category><![CDATA[ebay]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[myspace]]></category>
		<category><![CDATA[paypal]]></category>
		<category><![CDATA[referral marketing]]></category>
		<category><![CDATA[the viral loop]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[viral coefficient]]></category>
		<category><![CDATA[viral coefficient calculation]]></category>
		<category><![CDATA[viral marketing]]></category>

		<guid isPermaLink="false">http://ethicalbusinessbuilder.com/?p=373</guid>
		<description><![CDATA[Adam Penenberg&#8217;s book, Viral Loop: From Facebook to Twitter, How Today&#8217;s Smartest Businesses Grow Themselves, is addictive. That&#8217;s quite ironic considering the content so maybe he even designed it that way. In my last blog, I wrote about the amazing valuations that companies with little to no revenue and often huge losses can achieve. The [...]]]></description>
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		<title>Business Valuation &#8211; Public, Private, and Internet Businesses</title>
		<link>http://EthicalBusinessBuilder.com/2009/11/28/business-valuation-public-private-and-internet-businesses/</link>
		<comments>http://EthicalBusinessBuilder.com/2009/11/28/business-valuation-public-private-and-internet-businesses/#comments</comments>
		<pubDate>Sat, 28 Nov 2009 20:57:35 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Business Buying/Selling]]></category>
		<category><![CDATA[adam penenberg]]></category>
		<category><![CDATA[business profits]]></category>
		<category><![CDATA[business valuation]]></category>
		<category><![CDATA[e-business]]></category>
		<category><![CDATA[EBIDTA]]></category>
		<category><![CDATA[internet startups]]></category>
		<category><![CDATA[public companies]]></category>
		<category><![CDATA[venture capital]]></category>
		<category><![CDATA[viral marketing]]></category>

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		<description><![CDATA[As I&#8217;m reading Adam Penenberg&#8217;s book Viral Loop: From Facebook to Twitter, How Today&#8217;s Smartest Businesses Grow Themselves, 2 main themes have caught my attention. Firstly, the power and consistency of creating a viral loop for your business. Secondly, though the item I&#8217;m blogging about first, is how differently businesses can be valued. I&#8217;ve written [...]]]></description>
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