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	<title>Ethical Business&#187; conversion rate</title>
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	<link>http://EthicalBusinessBuilder.com</link>
	<description>Be an Ethical Entrepreneur, Marketer, and Business Builder</description>
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		<title>Instantly Beef-up your Marketing Response AND Sales Conversion with a Rock-Solid Guarantee</title>
		<link>http://EthicalBusinessBuilder.com/2011/07/19/instantly-beef-up-your-marketing-response-and-sales-conversion-with-a-rock-solid-guarantee/</link>
		<comments>http://EthicalBusinessBuilder.com/2011/07/19/instantly-beef-up-your-marketing-response-and-sales-conversion-with-a-rock-solid-guarantee/#comments</comments>
		<pubDate>Tue, 19 Jul 2011 14:18:27 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Business Psychology]]></category>
		<category><![CDATA[Ethical Marketing]]></category>
		<category><![CDATA[business guarantee]]></category>
		<category><![CDATA[business promise]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[guarantee]]></category>
		<category><![CDATA[product guarantee]]></category>
		<category><![CDATA[service guarantee]]></category>

		<guid isPermaLink="false">http://EthicalBusinessBuilder.com/?p=707</guid>
		<description><![CDATA[Your typical "100% Satisfaction Guaranteed" is now roughly translated as, "blah, blah, blah." We've seen it so many times that our eyes glide past these types of Guarantees without a second thought. It's trite and meaningless for everyone except for the guy looking to take advantage of you. But there's a better way...]]></description>
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		<title>Internet Marketing for Small Business &#8211; Commitment</title>
		<link>http://EthicalBusinessBuilder.com/2010/01/17/internet-marketing-for-small-business-commitment/</link>
		<comments>http://EthicalBusinessBuilder.com/2010/01/17/internet-marketing-for-small-business-commitment/#comments</comments>
		<pubDate>Mon, 18 Jan 2010 01:30:41 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Ethical Marketing]]></category>
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		<category><![CDATA[jay conrad levinson]]></category>
		<category><![CDATA[opt-in]]></category>
		<category><![CDATA[small business growth]]></category>
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		<description><![CDATA[In my Internet Marketing for Small Business series of blogs we reviewed the 3 pieces of your small business’ online presence: Traffic Website Commitment We then discussed the 3 primary ways to get Traffic (Search Engines, Online Ads/Google Adwords, Viral Marketing) and of course reviewed videos explaining some basics of Viral Marketing, Search Engine Optimization [...]]]></description>
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		<title>Internet Marketing for Small Business &#8211; Your Website</title>
		<link>http://EthicalBusinessBuilder.com/2010/01/09/internet-marketing-for-small-business-your-website/</link>
		<comments>http://EthicalBusinessBuilder.com/2010/01/09/internet-marketing-for-small-business-your-website/#comments</comments>
		<pubDate>Sun, 10 Jan 2010 02:52:36 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Ethical Marketing]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[internet leads]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[small business websites]]></category>
		<category><![CDATA[website design]]></category>
		<category><![CDATA[website goal]]></category>
		<category><![CDATA[website layout]]></category>
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		<guid isPermaLink="false">http://EthicalBusinessBuilder.com/?p=410</guid>
		<description><![CDATA[In my last 3 blogs we reviewed the 3 pieces of your small business’ online presence: Traffic Website Commitment We then discussed the 3 primary ways to get Traffic (Search Engines, Online Ads/Google Adwords, Viral Marketing) and of course reviewed videos explaining some basics of Viral Marketing and Search Engine Optimization for Small Business. We [...]]]></description>
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		<title>How to fix your business FAST &#8211; Part 4 &#8211; Improve Marketing and Sales</title>
		<link>http://EthicalBusinessBuilder.com/2009/11/16/how-to-fix-your-business-fast-part-4-improve-marketing-and-sales/</link>
		<comments>http://EthicalBusinessBuilder.com/2009/11/16/how-to-fix-your-business-fast-part-4-improve-marketing-and-sales/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 02:18:28 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Ethical Marketing]]></category>
		<category><![CDATA[Team Building]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[decreasing marketing while increasing sales]]></category>
		<category><![CDATA[guarantee]]></category>
		<category><![CDATA[marketing basics]]></category>
		<category><![CDATA[sales process]]></category>
		<category><![CDATA[unique selling proposition]]></category>

		<guid isPermaLink="false">http://ethicalbusinessbuilder.com/?p=332</guid>
		<description><![CDATA[For most businesses I&#8217;ve encountered, the greatest improvement in marketing would simply be to start tracking your ROI. In other words, you need to know your cost/lead and cost/sale for each marketing project. I address this concept in detail in my blog on Scientific Advertising.  Keep in mind that simply asking your customers &#8220;how did [...]]]></description>
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		<title>Shopping yourself &#8211; The best way to improve your business&#039; conversion rate?</title>
		<link>http://EthicalBusinessBuilder.com/2009/08/11/shopping-yourself-the-best-way-to-improve-your-business-conversion-rate/</link>
		<comments>http://EthicalBusinessBuilder.com/2009/08/11/shopping-yourself-the-best-way-to-improve-your-business-conversion-rate/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 03:04:41 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[Business Accounting]]></category>
		<category><![CDATA[Ethical Marketing]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Team Building]]></category>
		<category><![CDATA[closing ratio]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[decreasing marketing while increasing sales]]></category>
		<category><![CDATA[mysters shoppers]]></category>
		<category><![CDATA[phone mystery shoppers]]></category>
		<category><![CDATA[setting phone appointments]]></category>

		<guid isPermaLink="false">http://ethicalbusinessbuilder.com/?p=247</guid>
		<description><![CDATA[By shopping yourself, I simply mean determine exactly what your customers experience, record it, and review it to determine areas for improvement. Paco Underhill actually wrote a great book titled, Why We Buy: The Science of Shopping, that talks about much of what he has learned through his Mystery Shopper business. His book and experiences [...]]]></description>
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		<title>How to increase your conversion rate by 10% in the next 30 days&#8230;</title>
		<link>http://EthicalBusinessBuilder.com/2008/03/23/how-to-increase-your-conversion-rate-by-10-in-the-next-30-days/</link>
		<comments>http://EthicalBusinessBuilder.com/2008/03/23/how-to-increase-your-conversion-rate-by-10-in-the-next-30-days/#comments</comments>
		<pubDate>Mon, 24 Mar 2008 03:11:27 +0000</pubDate>
		<dc:creator>EthicalBusinessBuilder</dc:creator>
				<category><![CDATA[General Business]]></category>
		<category><![CDATA[closing ratio]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[lead tracking]]></category>
		<category><![CDATA[prospect database]]></category>
		<category><![CDATA[sales process]]></category>

		<guid isPermaLink="false">http://ethicalbusinessbuilder.wordpress.com/?p=27</guid>
		<description><![CDATA[No matter what business you&#8217;re in, if people have to buy something from you, there is a sales process. If that process involves them walking past your store or entering, that&#8217;s a step in the process. If it involves them browsing through stock or trying things on, those are steps. The following material was used [...]]]></description>
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